What album is this??

Answer:

Cool CD! First, The CD itself for this release should be purple.

That CD release is what we call the "Canadian Import 40 oz." of the "Canadian 40 oz.". That's the given name by the sublime community but it is sometimes refered to as the "Canadian Self Titled".

It is a Canadian import that was released in 1995 & is Out Of Print. This was primarily made to showcase all kinds of stuff from sublime, to widen their audience, & to increase their popularity (and demand) in Canada. Both the "40 oz." and "Robbin the Hood" CDs did alright in Canada but found only limited exposure & selective fan bases there. With Gasoline Alley aware of the upcoming "Self Titled" album, they wanted to get the "rock" audience and radio stations on board. To be ready to slam down $13.00 bucks for the album when it was finished. Thus, the CD that you are holding was created. They picked the "best"(most listener friendly) tracks from both of sublime's albums and made this compilation. This was in hopes of getting everyone who was stuck in between Punk & Reggae interested in sublime. Sublime already had those two audiences. They would buy the new material without a doubt. But the mainstream/pop/rock audience is where the money is at.... and MCA/Gasoline Alley wanted to sell records.

The CD is fashioned after an earlier sublime release, the "13 fl oz."(Skunk Records) disc which also contained tracks from "40 oz." & "Robbin". The "13 fl oz." CD did very well locally for sublime upon it's release; getting them a ton of new fans because of the various musical styles that it showcased. The tracks on each release are different but the idea is/was the same. Get people exposed to sublime by showing a cross section of their music on ONE release.

Genius.

And, with sublime,.. you HAD to do that to get new fans because you never knew if you were gonna get punk rock, blues, reggae, hip hop or a mix of all of them. You had to get people used to that. Feel me? This was especially true at shows because someone might tell their stoner friend that they were going to see a "reggae" band & that guy would leave before even getting to the 2nd song because it would be "thrash" for the first couple of minutes.

Well,... problem solved. Throw the "13 fl oz." CD out into the audience and even the dude who left the show, would go home and become a fan... come to the next show, and say, "I get it now".

Because they overcame the "misunderstood" stigma in So. Cal with the "13 fl oz.", the guys suggested the same template for a Canadian release because much of the same was happening there. A lot of people liked them, but not enough because of common misconceptions about the band.

Forward to this release: The guys wanted to just release "13 fl oz." in Canada, but by that point, the people at "Tabasco" had served them with a "cease and desist" for copyright infringement based on sublime's use of their trademarked image. MCA and Gasoline Alley were BIG fish and would not risk a huge lawsuit for any reason. The answer; even before discussion, was no.

Here is a picture of the "13 fl oz." CD:



So, thinking fast(and wisely) they capitalized on what was the most recognizable (and most successful to date)image of sublime & reused the 40 oz. sun. You would have the people that had (or knew of) "40 oz. to Freedom" going,.."What? A new sublime release??" & you would have everyone else going "hey, that's cool", both of which would buy this album.

It worked. The CD was a huge success in Canada, pulling huge numbers. It revitalized the sales of both "40 oz." and "Robbin the Hood". It got people talking about sublime & kept sublime on people's minds through the release of the "S/T".

Essentially, it was a perfect marketing tool.

And, let's not forget, a collection of some of the best songs ever written.

I hope this helps.

"All Sublime All The Time"

Peace,
GMan